Marketing Automation Specialist

Mô tả công việc

Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements.
Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software
Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously.
Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
Support essential marketing operations initiatives in Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Strong knowledge : Salesforce, Pardot , Hubspot
Proven years of marketing automation experience.
Expert knowledge of database management concepts and best practices.
Experience with Marketo Revenue Cycle Model, or Revenue Cycle Explorer preferred.
Must have superior communication skills, both written and verbal.
Must be highly organized and self-motivated with a sense of urgency.
Strong independent project management skills.
Capable of handling multiple tasks with competing priorities under minimal supervision.
Able to think critically and exercise independent judgment and discretion.
Excellent attention to detail.

Skills

Salary upto 1500 USD
Competitive income with 100% salary on probation, lunch allowance, Year-end bonus at least 2 months salary, performance bonus and gift on special occasion.
Be provided with full working equipment.
Clear and flexible career path.
Be sponsored to study online/offline courses and get certification.
Modern and flexible Agile Office fully equipped with yoga, football, swimming... No dress code
Team building, company trip and internal events each month